Throwing pizza parties is one way Planned Parenthood motivates its staff to encourage women into having an abortion in order for the clinic to meet its “sales goal.”

This was revealed in a new video released by Live Action News featuring interviews from former Planned Parenthood employees who admitted that they were "very goal-oriented” during day-to-day operations and consistently mindful of hitting the goal.

“You know, it sounds kind of crazy, but pizza is a motivator. Pizza party,” Sue Thayer, former Planned Parenthood manager, said in an interview with Live Action president and founder Lila Rose, Live Action News reported.

However, the pizza parties are for regular employees. For managers, the rewards include paid time off and having lunch with top management, particularly when the center hits the goal consistently.

“Every center had a goal for how many abortions were done,” Thayer said in the video, which was posted on Live Action’s Facebook account. “And centers that didn’t do abortions, like mine, that were family planning clinics had a goal for the number of abortion referrals.”

And whenever they failed to hit their goal, they would implement a “corrective action plan,” she said. They would look at possible reasons why they missed their quota and what they could do to improve their performance.

Thayer said Planned Parenthood staff were instructed to be “goal-oriented.” As manager, she said she trained her staff to “encourage women to choose abortion, to have it at Planned Parenthood, because that counts … towards our goal.”

“We would try to get the appointment scheduled for the abortion before they left our clinic,” she said.

Marianne Anderson, a former nurse, described how they were always being pushed to meet their quota.

“We were told on a regular basis that, ‘You have a quota to meet to keep this clinic open,’” she said in the video. “We were constantly told, ‘You have quotas to meet to stay open.’”

“I felt like I was, more like I was selling abortions sometimes than treating people,” Anderson added.

Rose said these revelations show that Planned Parenthood “makes a profit off women in the midst of their most difficult experiences” and motivates its employees with rewards to kill children through abortion.

"Planned Parenthood doesn’t have quotas for adoptions. It doesn’t have quotas for prenatal care. But quotas for abortions? Absolutely," she said, according to LifeSiteNews.

In another video released by Live Action, an employee at a Planned Parenthood clinic in New York admitted the clinic only provides ultrasounds for women who have opted for abortion and not for those who want to keep their baby.

"We only do ultrasounds if you are terminating," the employee said, according to another report from LifeSiteNews.

Rose said the money received by Planned Parenthood should be given instead to clinics that truly provide health care for women.

"It’s time to redirect our tax money toward local health clinics that actually provide real care to women, instead of to Planned Parenthood, a corporation focused on upping its abortion numbers."